If you don't measure your results... in other words if you don't track everything, then you can't improve your business. Your website will forever be destined to mediocrity, even failure.

No business owner wants that!

So bear this in mind:

To really understand what is going on with your website, take advantage of superior visitor tracking provided free by utilizing Google Analytics.

Here's a problem - Analytics is unbelievably confusing the first time you visit, for many people. The interface is OVERWHELMING - you're presented with a mountain of data about your website, and it's up to you to work out what's important and how to organize it!

Trying to use Analytics to make your business more PROFITABLE can take months (at least) of banging your head against a wall.

This course will take the head-banging out of the equation and quickly teach you how to get going with Google Analytics, covering the following topics:

1) Introduction - What Google Analytics is and how it works.

2) Setitng up tracking codes in your web pages.

3) Important options found in the Google Anayltics Toolkit

4) Understanding the Google Analytics Dashboard

5) Understanding just who is visiting your websites

6) The other important information about your visitors

• Administrator: John Abetong
• Administrator: Lou Green
• Administrator: Bill Millikin - Admin
• Teacher: Margaret Gold